Google Faces Inquiry Into Anti-Competitive Practices

From “France 24 International News”

The European Commission has launched a preliminary inquiry into anti-trust allegations against Google brought by three online companies over how the Internet giant’s search engine operates and the way it sells its digital advertising.

The Commission is acting on separate complaints from three companies – the British price comparison site Foundem, French legal search engine eJustice and Ciao! from Bing, a German online retailer that was bought by Microsoft in 2008. The three have alleged that Google’s search engine artificially demotes the results of competitor sites in its rankings and questioned some of the conditions the company includes in its deals with advertisers.

It is unlikely that Google is only doing this in Europe. “Don’t be evil” is Google’s motto but they seem to have reconsidered especially considering their all out assault on net neutrality.

We have anti-trust laws on the books. Couldn’t we use some of them? Perhaps, the European Union could let us cooperate with their investigation?

We as a society lose a lot when one company clobbers another though anti-competitive practices. We pay more but worse than that a monopoly company can diminish the quality of their product and customer service. In the long term, product development and innovation suffer. So remember, it’s not just the money.

James Pilant

2 thoughts on “Google Faces Inquiry Into Anti-Competitive Practices

  1. Andrew

    I dont know. Googles search engine is the property of Google. If I opened a website, shouldn’t I be able to promote those people/businesses/organizations that I choose and denounce the ones that I choose? Would you want people telling you who you could promote and denounce on your site?

    Why should Google have to promote its competitors? That would be akin to making a landscaper promote a rival landscaping company. Not promoting a competitor is not anti-competitive practices in my opinion.

    Unfortunately, I don’t know enough about how Google deals with advertisers so I really cant comment on that.

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    1. They were artificially demoting their rankings, a fancy phrase for lying about how popular the sites were, the audience level. This is a key determinate in online advertising revenue. They weren’t choosing who to advertise, they were distorting their data to diminish their success and revenues. jp

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